The Zazzle Maturity Ratings System

Understanding Zazzle’s Ratings System & Content Guidelines

Zazzle uses a maturity ratings system to help creators and shoppers control what content appears in the marketplace. Whether you’re searching “how do I rate my product,” “can I promote PG-13 items,” “product maturity rating,” or “featured products approval,” this guide covers what you need to know about rating, promoting, and viewing products on Zazzle.

 

What is the Zazzle ratings system for products and content?

Zazzle requires creators to rate every product they upload. Ratings allow shoppers to set filters for content types, ensuring families, schools, and other organizations can browse safely. Common search variations: “content rating rules,” “rate my Zazzle product,” “mature content settings.”

 

What do the rating levels mean?

G (General Audience):

• Appropriate for all ages, including children.
• No nudity, drug content, illegal activity, violence, or derogatory references about race, religion, sexual orientation, or disabilities.

 

PG-13 (Parental Guidance):

• May be inappropriate for young children; language can exceed “polite conversation” but stays within general norms.
• No nudity, illegal activities, excessive violence, or derogatory references.
• Product will show only to users who enable PG-13 viewing in their account.

 

R (Restricted, Adults Only):

• Only visible to users age 18+ with appropriate account settings.
• May contain some violence, strong language, and artistic nudity.
• No pornography, illegal activity, excessive violence, or derogatory content.

 

How do I enable PG-13 or R content on my account?
To view or promote PG-13 or R-rated items, update your account information and change your maturity rating settings.

 

Can PG-13 or R-rated products appear in “Featured Products,” “Top Picks,” or on store home pages?
No. Only G-rated products can be promoted to featured placements or “Top Picks.” Attempts to feature higher-rated items will result in an “action failed” message.

Who can see PG-13 or R-rated products?
Products rated higher than G are not visible to Zazzle members who set their ratings to G, or to non-members browsing the site at the default G setting.